Heritage
A Tradition of Distinction
A noble house of luxury established in 1890, GRAHAM & POTT was originally founded as a textile manufacturer and evolved over the centuries to an exquisite Haute Parfumerie.
This unique story began when Mr Pott – in a bid to protect his cloth from odorous ships – started folding his very own homemade English marmalade scented paper neatly inside every running yard of cloth bound for maritime export, in an age when cloth woven in England would be on seafaring journeys for months on end. When patrons finally received their goods, they were immediately struck by the zesty orange note which came from the marmalade. This eventually led to the creation of the original and very first House Parfum, and gave rise to a particular hue of orange becoming the Official House Colour and one of the signature hallmarks of GRAHAM & POTT.
Unparalleled Elegance
For over a century, GRAHAM & POTT has been perennially involved in the creation of unparalleled elegance, cementing its global standing among arbiters of taste as a purveyor of distinction and a pioneering beacon of handcrafted excellence. Leaving behind a legacy of unrivalled creations, prized by connoisseurs and enthusiasts alike – perpetually evolving, eternally in search of transcendence.
Messrs Graham and Pott, founders of the House, instilled a concept of perpetual brilliance that has led to an enduring tradition of innovation. The House conceives, develops and handrafts its parfum complications according to its own benchmark principles. GRAHAM & POTT also supports exploration and those who are formulating ways to preserve our world. Committed and responsible, the House's parfums are sublimed with a passion for fragrance-making. In its unrelenting pursuit of excellence, GRAHAM & POTT continually endeavours to improve not only its fragrances but also its environmental performance and its wider impact on society.
GRAHAM & POTT AND THE NATURAL WORLD
GRAHAM & POTT has forged and nurtured a privileged relationship with nature, her values, her elements and her ingredients – a distinctive bond dating back to its founding. Today, the House maintains deep-rooted ties with the most prestigious cultivators, harvesters and horticulturists, sharing the highest standards of excellence and time-honoured values as custodians of nature’s finest spirit.
Tasmanian Apple, Herefordshire Blackcurrant, Atlas Cedarwood, Tahitian Coconut and Madurai Jasmine Sambac to name but a few of the ingredients considered sacrosanct to the House. Set upon a backdrop of England’s green and pleasant lands, GRAHAM & POTT is involved in a perpetual bid to inspire through its inimitable and subtle creations.
For the founders of GRAHAM & POTT, nature was both inspiration and mainspring. The House subsequently began to infuse its marvels to create masterpieces, venturing to the world's most remote destinations, championing cultivators, harvesters and horticulturalists who sought to journey into the uncharted.
Today, expeditions for sheer discovery have grown into exploration as a means to preserve the natural world and its many wonders. GRAHAM & POTT has remained true to the legacy of its founders, championing its Partner Organisations on their contemporary quest: to ensure the legacy of our planet is everlasting.
The Great Seal of the House
The connoisseur’s parfum will have an exquisite, bejewelled finish executed to the perfection of an orchestral symphony, immaculately conceived and sublimed with an ingenuity and savoir-faire unmatched by any machine on Earth.
A standard of distinction is concretised in The Great Seal of the House – a benchmark of excellence implemented in all parfum conceptions and infusions that guarantees the House’s mastery. The House’s commitment to excellence begins at the source, where every single characteristic and ingredient is carefully considered to achieve the highest standard of eminence, and where all elements of a GRAHAM & POTT fragrance are meticulously devised to meet the criterion set forth in The Great Seal of the House.
The Benchmark of Excellence
The significance the House places on noble ingredients, pure essences, the brilliance of its parfum finishes and its unparalleled craftsmanship requires the time-consuming work of highly trained artisans with decades of fragrance-making experience. It is The Benchmark of Excellence they act in accordance to, as decreed in The Great Seal of the House – a peerless symbol of olfactory eminence and distinction – that makes it inconceivable to accelerate the production lead time to sublime a parfum, a notion that goes against the entire ethos of the House.
Selecting from only the finest calfskin for a tight grain and magnificent sheen, the signature GRAHAM & POTT leather collier is tanned for nine months in a blend of oak, spruce and mimosa barks for incomparable lustre and hand-stitched to sublimity.
The grace and finesse of the polished brass plate exemplifies the standard of excellence of the hand-finishing techniques employed by the craftsmen at GRAHAM & POTT, where great dexterity is required to preserve its flawless beauty.
At the Forefront of innovation
Excellence has a scent all of its own. Situated in the heart of a fragrance, artful execution plays a key role in the delicate harmony of a parfum creation. Along with its heart notes, the mastery in the hand-layering of the head and foundation notes is a key element that determines the vitality and sillage of a fragrance.
In its unyielding drive to attain olfactory excellence, GRAHAM & POTT has been at the very forefront of innovation within the fragrance-making craft. The House distinguishes itself through its unique approach in the execution of its parfum creations; a striking yet harmonious blend of passion, creativity and flair.
A Glorious Emblem for a Superlative Parfum
For over a century, a graphic cypher associated with the name GRAHAM & POTT has been inspiring enthusiasts and connoisseurs of exquisitely handcrafted artistry to dream.
It is the GRAHAM & POTT House Cypher that the distinguished House features within its Great Seal, the inception and use of which first began in January of 1894, as the Official House Cypher and identifying element for GRAHAM & POTT.
A Symbol of Perpetual Splendour
A fine motive that may have convinced the House of GRAHAM & POTT to adopt its cypher in 1894 was its graphically ornamental quality and its centuries-old tradition. It is an aesthetically graceful feature whose splendour remains entirely unaffected by the ever-changing vagaries of fashion and trend. Hence, it is the prototypical symbol to express the core tenets and values of GRAHAM & POTT and the long-term scope of its house philosophy.
In this day and age, the House Cypher also has another meaning at GRAHAM & POTT; it symbolises a collection of superlative parfums that stand out with understated grace and a timeless elegance.